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Gambling PPC on google from Friday

15 Oct

At the A4U Expo (more on that when recovered tommorow!) and just heard reports that google will be allowing paid search on gambling terms in the UK from this Friday.

Massive news that I am sure will be confirmed very soon! Heard it here first..

The thing I hate the most about the A4UExpo

8 Oct

Do you know the thing I hate the most about the A4UExpo – the fact that there are too many good sessions!  How am I meant to choose which ones to attend and which ones to skip?  Not only that, but I obviously have a few meetings and some general stand duty to attend to!

With that being said, here’s a few of my picks for this year’s fantastic A4UExpo, which is just a few days away.

Day 0 

Opening Party:  This is where it all starts; last year I only made it there about 10pm after a late night on the office but as we’re sponsoring it this year and I have a meeting before, I’ll be in the hotel bar from about 5pm.

Day 1

9am – Opening Remarks by Matt Wood

9.15am – Keynote by Michael from NMA

11am – Wordpress SEO by Joost (some other excellent sessions on at the same time though!)

12.30pm – 10 Ways to Get the most out of your Search Affiliates by Duncan

(I can’t do 2pm – but So you Don’t do Travel would be my choice here with Chris and Alan from Sunshine)

3pm – Extreme SEO all the way!

4.30pm – God knows here! Affiliate State of the Nation will be excellent, but I really want to see what Kevin Edwards comes out with in “Understanding Incentivised Traffic” after Quidco dumped them for, err, not understanding it? ;)

The buy.at cruise that night should be good fun too – must find out how much a cab home will cost me!

Day 2

11am – Effective Voucher Code implementation (with yours truely)

12.30pm – Again a difficult choice – either the one with Rob Kerry or the one with Graham and Zak

3pm – either Affiliate Doctors Live or Do Incentive Sites add incremental valie

4.30pm – Mobile, Video, API’s and Social Media session

Finished off by the Ice Party in the evening.

 

I’m sure like last year I won’t make everything that I would like to but well done to Matt and the team for another fantastic line up.

Affiliate Blogs I like

29 Sep

Recently I went through my Google Reader account and noted down all the affiliate blogs that I read for a forum post.

I thought I’d share this and ask if there are any that I’ve missed off that should be added?  Please comment and let me know if so.

In no particular order…

http://www.3wdl.co.uk – James Little should write more posts.
http://www.pfft.co.uk – Chris Clarkson aka. Mr Sunshine is one of the newest bloggers but also one of the best
http://zacjohnson.com/ – US ‘Super’ Affiliate Zac Johnson
http://www.zarrblog.com/ – SEO, affiliate marketing and running your own business
http://www.revenews.com/ – US blog collaboration of the Excellent Revenue Mag
http://www.morleymouse.com/ – Alpharooms Affiliate Manager Dan Morley
http://www.monetisethis.net/ – Rob Powell, UK Affiliate
http://www.jonathanvolk.com/ – ‘Super Affiliate’ Jonathan Volk
http://www.affiliatestuff.co.uk/ – Kirsty’s excellent Affiliate blog
http://www.lammo.net/ – John Lamberton came out of retirement just so he could start this blog
http://www.onelittleduck.co.uk – I often find myself agreeing with Jason and his blog is excellent
http://www.nickycakes.com/ – Another decent US Affiliate – does lots of Facebook / MySpace advertising
http://davidfiske.com/ – UK Affiliate David Fiske offers some excellent advice and tutorials
http://uberaffiliate.com/ – Sometimes a little ‘out’ there, but Uber Affiliate is a good read
http://www.befuddled.me.uk/ – Ray should post more!
http://affiliate-blogs.5staraffiliateprograms.com/ - 5 Star Affiliate Programs
http://blog.affiliatetip.com/ - Affiliate Summit organiser Shawn Collins
http://www.fishandclicks.co.uk/ – Paul Wright, who also blogs a lot
http://www.affiliateprogramadvice.com/blog/ – Jess & Co
http://www.affiliatemarketingblog.co.uk/ – POR Owner and all round affiliate expert Clarke Duncan
http://www.here.org.uk – UKOffers’ Kieron bas won best affiliate blog of the year for the past two years at the A4UAwards
http://www.affiliateblog.co.uk/ – Fraser Edwards blog featuring his excellent podcasts
http://www.leemccoy.co.uk/ – Prettyboy’s Affiliate Blog
http://www.mooseontheloose.co.uk/ – Paul is never one to beat around the bush!
http://www.shoemoney.com/ – Showmoney should need no introduction

EDIT:  Second time I’ve missed Doug off this list – Sorry!

http://www.asapventures.co.uk/blog/ - Doug’s blog is one of the first you should add to your Google reader (or bloglines, etc, etc) account!  Sorry for missing you in the first place Doug!

http://pistol101.co.uk/ - About time Pistol got around to blogging!

DGM & Linkedin

2 Sep

I’m after some help.

Can anyone explain to me the whole DGM and Linkedin thing?  It’s being advertised on the Affiliates4u site at the moment but I just don’t understand the benefits of it.  I get (and use) linkedin – it’s a great site for connecting with business contacts, getting some good introductions & finding who some of the key employees are at a company, great.

But what’s the point of having a link to it in DGM?   I’ve not managed to spend the time digging out my login details (as I’ve not used DGM since the launch of DGMP..) but their website doesn’t really seem to explain what it does and the benefits of the mashup (if you can call it that).  Is it just for getting in contact with whoever manages the campaign at the merchant?  If so what’s the benefit of linkedin over an email address (or a comms centre)?

Answers on a the back of a postcard (or in the comments..).

WPReviewSite – Wordpress Review Theme and Plugin

1 Sep

Wordpress is a powerful tool and I use it for quite a few sites that I have built but it’s plugins can be limited and at times I’ve had to look at other solutions.

One of the big things that I wanted to be able to do when building a site is create a review site – none of the plugins that I previously looked at handled this very well so I ended up installing Drupal as it was more powerful for this.

However, a new (paid) plugin has recently been released called WPReviewSite.

It’s currently just under $100 (so about £55) and includes both the plugin and theme to get a review site running pretty quickly out of the box.

Here are some of the features listed on their website:

  • Adds Star Ratings To Your Comment Forms
  • Sorts Your Posts by Weighted Average
  • Integrates With WordPress Administration
  • Powers a Whole Website or Just What Parts You Want
  • Doesn’t Modify WordPress Database Tables

I’ve given it a quick go and it seems very powerful, although the proof is in the pudding and I’m aiming to get a full site using this within the next week or two and will publish the URL when it’s all up and running so you can give it a test drive

More information about the plugin and theme on their site

My wifes first site & eco link swap

31 Aug

My wife has been trying to make our family much more eco friendly over the past 6 months or so and has now started up her first ever website to try and preach about it to the world!

The site is Mums Going Green and at the moment is a blog with her experience of eco living and a little bit about websites and products that she likes.

If you have an eco-friendly site and want to swap links then please leave a comment with the details below and I’ll get it sorted out for you.

The interesting test will be to see if she continues writing content of gives up after 10 minutes like I tend to do with most of my sites (well, give up after buying the domain, at least).

Affiliate Incentives are getting better

29 Aug

I got an email pop into my inbox today from a company called GlobalDirectMedia who I’ve been speaking to over the past month or so and who have been a pleasure to deal with.

The email was talking about an incentive to win a trip to Hong Kong in March 09 to see the Hong Kong Rugby Sevens tournament.

View more details here

It’s a great incentive – the only thing I would have changed is by making it “winnable” by more affiliates – the prize is doing to the Top 3 performers and I’ve often found that when running an incentive that way it doesn’t actually encourage anyone to increase their performance.

It was only a few years ago when merchants and networks were giving away MP3 Players every week (apparently Kieron had a wardrobe full of them) but it really goes to show how times have changed – trips to Barbados, Hong Kong, cars, motorbikes, can’t wait to see what’s going to come next..

Voucher Code Framework and Development

29 Aug

I’ve been playing around with the AF Voucher Framework (more on that here, here and here) over the past few nights and have put together a demo of it at my Discount Codes site.  It’s been a while since I’ve developed much so I thought I’d give a bit of a background into why..

Before getting into Affiliate Marketing I was a developer for One.Tel – an international (at one point!) Telephone & Internet provider.  When I started in development it was a case of getting the site build in dreamweaver but as I developed (I did this for about 3 years) I started building sites in PHP and some wicked stuff in pure CSS/XHTML (not a table in sight).

Unfortunately since I moved out of development I’ve become a bit lazy – I blame things like Wordpress making it easy to get a site going in minutes and selecting from some pretty decent themes. I’m sure that I am not the only one who has gone down this route and is experiencing the same issues!

However since releasing the AF Voucher Code Framework I’ve started to get some of the passion for it back again; playing around a little more with php and mysql and hopefully releasing some nice little themes and add-ons that can be used out of the box.

In terms of Discount-code.eu itself – I picked up the domain about 6-8 months ago and have been wondering what to do with it ever since!  I tried doing the standard blog site and it got a bit of traffic but I didn’t really have the time to keep it maintained.  The idea here is that i’ll get the site into a stable position and then give it to someone else to keep up-to-date or just stick it up for sale.

On a completely separate point – has anyone actually ever seen a .eu rank for anything before?